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The customer engagement imperative: What banks can learn from the FinTech playbook

/wholesale

The customer engagement imperative: What banks can learn from the FinTech playbook

Gareth Wilson, UK Banking and Capital Markets business lead, Capgemini & Elias Ghanem, Vice President and Global Head of Capgemini Research Institute for Financial Services, reflect on the growth of digitalization across the industry and a shift in customer needs. They discuss the challenges banks are facing as a result, what they should be investing in and leveraging to tackle this challenge, and how they can use data and AI/ML technologies to create superior customer experiences that drive growth. They also reflect on how positioning the CMO as a customer strategist and chief engagement officer can further enhance growth opportunities.

Binance unveils then ditches emoji that looks like swastika

/crypto

Binance unveils then ditches emoji that looks like swastika

Crypto exchange Binance has been forced to quickly abandon a new Twitter hashtag emoji after followers pointed out its resemblance to a swastika.

/payments

Alliance Data rebrands as Bread Financial

Alliance Data (NYSE: ADS) today announced it will now be known as Bread Financial, a tech-forward financial services company that provides simple, personalized payment, lending and saving solutions.

UK regulator warns dozens of firms about crypto ads

/crypto

UK regulator warns dozens of firms about crypto ads

The UK's Advertising Standards Authority (ASA) has issued an enforcement notice to over 50 companies which advertise cryptocurrencies, describing the issue as a "red alert" priority.

/people

Auto Link names Bryan Clagett strategic advisor

Auto Link, a leading financial technology and marketing company serving over 175 financial institutions, today announced the appointment of Mr. Bryan Clagett as a strategic advisor to the company.

/wealth

Refinitiv partners Vestorly on AI-driven marketing tools for wealth management providers

Refinitiv, an LSEG Business, today announced a new strategic agreement with Vestorly, an AI-driven content curation and marketing platform, to provide wealth management firms and advisors with personalized content and marketing tools designed to foster a more-impactful digital customer engagement experience.

/retail

Alkami launches marketing service to help FIs engage with digital banking users

Alkami Technology Inc. (Nasdaq: ALKT) (“Alkami”), a leading cloud-based digital banking solutions provider for U.S. banks and credit unions, has announced the launch of Alkami Activate, a new marketing service that helps financial institutions (FIs) engage digital banking users through end-user awareness and explainer videos, targeted propensity lists, and competitive benchmarking.

/payments

Payment Rails raises $7m; rebrands as Trolley

Canadian Fintech startup Payment Rails today revealed that it has rebranded as Trolley—the payouts platform for the internet economy. The newly renamed Trolley also announced its recent $7M Series A funding round led by Pace Capital.

/wholesale

BillFront rebrands as Vane

Fintech company BillFront today announces it has secured €50 million in a multi-currency asset-backed financing from Fasanara Capital and adopted a new name: Vane.

Square changes name to Block

/crypto

Square changes name to Block

Payments company Square has changed its name to Block two days after CEO Jack Dorsey left his other company, Twitter.

/payments

Digital receipts platform Flux introduces cashback offers marketing for SMEs

Flux is introducing a new simple sign-up process, that allows retailers to join Flux in a matter of minutes and launch offers quickly- making it easier than ever for retailers to boost their brand and grow their sales.

/wealth

Just Wealth launches digital mark4ting support for advisers

Financial advice firm, Just Wealth has launched a new industry leading digital marketing support package, which it provides as a complimentary service for all its self-employed advisers.

MoneyLion buys creator network and content platform Malka

/retail

MoneyLion buys creator network and content platform Malka

Mobile banking platform MoneyLion has acquired creator network and content platform Malka Media in the latest example of a fintech looking to buy access to potential customers.

/retail

TagPay rebrands as Skaleet

From today, TagPay will be known as Skaleet (Skaleet.com), an international fintech company offering a back-end technology platform.

Claro takes anti-BNPL campaign to London's streets

/payments

Claro takes anti-BNPL campaign to London's streets

As a new study suggests that the ballooning BNPL industry is not taking market share away from credit cards, financial coaching app Claro Money has taken to London's streets with a billboard campaign urging Brits to "Say bye now to Buy Now, Pay Later".

/retail

Klarna mocks 'outdated' credit model in latest marketing campaign

Klarna, the leading global banking, payments and shopping service, today launches its latest OOH UK campaign, Old Credit Is History.

/payments

Worldline unveils new brand identity

Worldline today unveils its new brand identity.

/wholesale

Intuit to acquire Mailchimp for $12 billion

Intuit (Nasdaq: INTU), the global technology platform that makes TurboTax, QuickBooks, Mint, and Credit Karma, today announced that it has agreed to acquire Mailchimp, a world-class, global customer engagement and marketing platform for growing small and mid-market businesses.

/payments

Sokin partners with Arsenal

Arsenal Football Club is delighted to announce a new partnership with Sokin, as the next generation global payments provider becomes its Official Money Transfer Partner.

WorldRemit raises $292m; rebrands as Zepz

/payments

WorldRemit raises $292m; rebrands as Zepz

UK-based cross-border mobile payments firm WorldRemit has raised $292 million in primary financing at a $5 billion valuation and changed its name to Zepz.

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