For Finextra's free daily newsletter, breaking news and flashes and weekly job board.
A few weeks ago ComReg, the Irish telecom regulator, made clear that organisations are neither allowed to set an opt-out for receiving e-invoices, nor force customers to opt-in on e-invoicing.
ComReg is of the view that any move to e-billing should take full account of, and safeguard, the legitimate preferences and interests of consumers. This similar to current SPAM legislation, where opt-out is default and consumers shouldn't be force to opt-in.
So, what serves e-invoicing adoption best? Opt-in, Opt-out, Other?
Added a comment, because earlier version of this post was deleted.
Striata has been very successful in applying the opt-out process to the adoption of B2C eBilling. This is mostly because we follow a "push" methodology of sending the billing documents directly to the customer via secure email attachments.
Opt-out is very difficult when you ask the customer to come back to a website and register or login to receive their bills.
Opt-out should have a really easy to use opt-out process. Not hard to do.
I believe that O2 are appealing the ComReg decision.
19 Mar 2009
This post is from a series of posts in the group:
A discussion of trends in innovation management within financial institutions, and the key processes, technology and cultural shifts driving innovation.