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João Bohner
João Bohner - Independent Consultant - Carapicuiba 31 October, 2016, 10:57Be the first to give this comment the thumbs up 0 likes

Very good article!

It is interesting, however, to take into account the diversity of customers.
As a curiosity about customer preferences, see the Rosie Murray-West's article:

'Back to the future' savings passbook trumps the internet.

http://www.telegraph.co.uk/finance/personalfinance/savings/9326252/Back-to-the-future-savings-passbook-trumps-the-internet.html

Customers are Kings!