Finextra Research
Sibos 2025
Sign in
Sign up
Sibos 2025
  • News
    • Latest news
    • Company updates
    • Long reads
  • TV
  • Research
  • Events
    • All
    • Conferences
    • Webinars
    • Popular
  • Community
    • Community latest
    • Latest expert opinions
    • Groups
    • Search members
  • Jobs
  • APIs
Sign in
Sign up
Sibos 2025
  • News
    • Back
    • News
    • Latest news
    • Company updates
    • Long reads
  • TV
  • Research
  • Events
    • Back
    • Events
    • All
    • Conferences
    • Webinars
    • Popular
  • Community
    • Back
    • Community
    • Community latest
    • Latest expert opinions
    • Groups
    • Search members
  • Jobs
  • APIs
  • payments
  • markets
  • retail
  • wholesale
  • wealth
  • regulation
  • crime
  • crypto
  • sustainable
  • startups
  • devops
  • identity
  • security
  • cloud
  • ai

Community

  • Your feed
  • Latest expert opinions
  • Groups

Join the Community

24,071
Expert opinions
40,637
Total members
333
New members (last 30 days)
214
New opinions (last 30 days)
29,284
Total comments
Join Sign in
Follow Unfollow

Jordan Glazier

CEO
Wildfire Systems
Member since
22 Oct 2021
Location
Solana Beach
Followers
1
Following
0
Opinions
5
Long reads
0
Followed by John Sims, Martha Boyle and 5 others you follow
View Jordan Glazier's full profile

Jordan's opinions

clear
Jordan Glazier

Cashback Rewards Programs Come of Age

There was a time not too long ago when banks gave out toasters to attract customers, retailers rewarded shoppers with redeemable stamps, and credit card companies gave out, well…new credit cards. Then in 1986 came the national debut of the Discover card, which pioneered cash-back rewards and set in motion a whole industry’s worth of incentive prog...

20 July 2022 /retail Fintech

Jordan Glazier

Banking on Rewards to Preserve Customer Loyalty

The banking industry is undergoing an identity crisis. It faces a dwindling number of financial institutions, declines in non-interest income; and competition from challenger banks. Customer retention for financial institutions is more essential than ever, making rewards that sweeten the deal with consumers more popular — and more crucial — than e...

16 March 2022 /retail Fintech

Jordan Glazier

​​Banks Must Become Central to Consumers’ Daily Lives to Successfully Compete with Digital Upstarts

Banks are having a collective epiphany: the traditional role they play in their customers’ lives, which has been historically relegated to the “back-office,” must change. To remain competitive in this digital-first era, financial institutions need to shift their role and deploy offerings that position them as more central and essential to consume...

16 February 2022 /retail Fintech

Jordan Glazier

Rewards Programs Help Banks Retain Customers and Drive New Revenue

Banks are experiencing a sea change in the competitive landscape from an increasingly fragmented set of nascent fintech competitors and the platoon of “Buy Now, Pay Later” startups and in addition to traditional competition from other banks and the newer payments competitors such as PayPal. This year alone, almost 3,000 new fintechs have been mint...

07 February 2022 /retail Disruption in Retail Banking

Jordan Glazier

3 Banking Industry Trends in 2022

As we head into 2022, it’s time to start looking at the trends that we see taking shape in the banking and financial services sectors. This is what we’re hearing and seeing from our partners in the banking industry and beyond as trends that will continue to take shape over the coming year. 1. Loyalty programs will become table stakes. Loyalty prog...

04 January 2022 /predictions Fintech

Jordan writes about

  • retail banking
  • predictions

Jordan's opinion archive

  • 2022 (5)
ShowHide similar members

Similar members

Rodrigo Zepeda

Rodrigo Zepeda
CEO at Storm-7 Consulting Limited

Follow Unfollow
Igor Chugunov

Igor Chugunov
CEO at Credits Blockchain and Payment Platform

Follow Unfollow
Rolands Mesters

Rolands Mesters
CEO at Nordigen

Follow Unfollow
Jonathan Liu

Jonathan Liu
CEO at Trellish

Follow Unfollow
Jan Lastuvka

Jan Lastuvka
CEO at Lemonero

Follow Unfollow

Welcome to Finextra. We use cookies to help us to deliver our services. You may change your preferences at our Cookie Centre.

Please read our Privacy Policy.

Accept
Finextra

Finextra

  • About

Community

  • Rules
  • Contact the community team

News

  • Guidance
  • Contact the news desk

Sales

  • Media pack
  • Contact the sales team

Get involved

  • Finextra Live@
  • Webinars
  • Finextra TV
  • Research
  • Finextra.jobs
  • Finextra Pro

Events

  • Sustainable Finance Live
  • NextGen Nordics
  • EBAday
  • NextGen:AI

Members

Join the community News alerts

Follow

Download Finextra Pro

Download Finextra Pro from Apple App Store Download Finextra Pro from Google App Store

Download Finextra News

Download Finextra News from Apple App Store Download Finextra News from Google App Store

© Finextra Research 2025

Terms of usePrivacy PolicyCookie Centre