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Sophia Brooke

Project Manager
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22 Apr 2018
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Sophia's opinions

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Sophia Brooke

Why Predictive Analytics in Banking Is Transformational

The banking sector struggles with two contradicting challenges. First, it needs to adopt the latest technologies to stay competitive and fight fraud. Second, it still has to hold on to legacy systems, frequently those on-premises, that offer stability and a certain degree of protection. Clients are also putting more pressure on financial service p...

03 December 2019

Sophia Brooke

The Transformational Role of AI in Finance

More than 60 years have passed since artificial intelligence was a daring concept at Dartmouth Сollege which only got half of the requested funding. Right now, AI is a $9.5 billion industry, projected to reach $118.6 billion by 2025, according to Statista. Due to its immediate applications in streamlining processes, improving customer care, and ma...

29 September 2019 /ai Banking Strategy, Digital and Transformation

Sophia Brooke

Is the Financial Sector Ready for Innovation with Computer Vision?

What if computers had eyes like us and they could understand what they saw? That is the bet behind AI-powered computer vision. While streaming video from a set of cameras to a computer is already decades old technology, helping the machine to be aware of what is in sight and take decisions based on the live information is still something scientist...

28 October 2018 /ai Innovation in Financial Services

Sophia Brooke

Why Business Intelligence Turns CFOs into Strategic Advisors

Increasingly, companies are striving to be data-driven. Decisions are not only informed by data but are made precisely because of data. This enables companies to make more prudent and productive decisions which can help them discover and leverage their competitive advantages. Financial data has emerged as one of the most important sources of such ...

04 June 2018 /inclusion Business Knowledge for IT

Sophia Brooke

How AR Is Changing the Dynamics of Customer Experience in Banking

Hundreds of millions of mobile devices will have augmented reality (AR) capabilities by the end of 2018, Google predicts. The mass adoption of the technology is bound to have a pronounced effect on various sectors. Banking and finance is one of the industries that could see a change in the customer experience by adopting AR. One more factor is bo...

30 May 2018 Digital Banking Trends

Sophia Brooke

Is AI The Right Fuel For Fintech?

The banking and financial industry have always been early adopters of the latest tech gadgets, in the hope that these investments would grant them a competitive advantage, a cost reduction or improved processes. AI is the latest and most promising technology so far since it aims to mimic and enhance human abilities. It can perform fast computations...

13 May 2018 /ai Fintech

Sophia Brooke

The Future of Blockchain, and How It Goes Over Cryptocurrency

It was bitcoin that introduced blockchain to the world, but the technology goes beyond this cryptocurrency. Businesses are looking to process data and manage their transactions more efficiently and securely, and blockchain is the answer. One of the key competencies of today’s business leaders is that they are able to adopt disruptive technologies t...

30 April 2018 Blockchain Observations

Sophia Brooke

Top 5 Critical Issues for Testing Mobile Banking Apps

The number of smartphones users worldwide is expected to grow from 1.8 billion in 2015 to an estimated 2.87 billion users in 2020 according to Statista. In the meantime, the number of people who have a bank account is expected to rise only by 700 million worldwide, compared to 2015, according to a Gallup report. It is clear that by 2020 the smart...

23 April 2018 Online Banking

Sophia writes about

  • artificial intelligence
  • financial inclusion

Sophia's opinion archive

  • 2019 (2)
  • 2018 (6)
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