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In next few years, GEN Y is to mature quickly and big revolution is due. Needless to say, virtual / online world is sure to dominate the offline channel in less than a decade. And this will be major boon for service sector e.g. financial services, Music, travel, hospitality, retail, telecom etc. The key question is, are we guys ready? Are banks ready for this change esp in Infrastructure, Organizational Structure, Channel strategies, longish targets and whether it's internal culture is geared to bear this radical shift?
See the customer profile maturing from next 3-5 years
What aspects have they seen in banking
What time they may like to see bank braches and ATM
Why these guys may be a huge opportunity from revenue, cost, and margins perspectives
What banks need to do
Note: - Opinions expressed here are my personal views and do not in any way reflect views of my employers.
This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author.
Vitaliy Shtyrkin Chief Product Officer at B2BINPAY
23 hours
Yuliya Barabash Managing Partner at SBSB Fintech Lawyers
06 May
Anastasiia Kazakova Fintech Project Manager at Uptech
05 May
Erica Andersen Marketing at smartR AI
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