I had to tell someone the web address of ebaday today. So I told them ebaday.com. Correctly responding to my information (100% literal) the listener typed it in and god forbid - without the WWW.
That old WWW sure is useful, I mean, we might get the web confused with the AAA, cause were always typing AAA.somewere.com into our AAA browsers aren't we?
So how about it, why don't we just get rid of that old WWW and wake up to the new web. If your site doesn't support resolving as just yourname.com then get with the PPProgram and ditch the WWW, it's RRReduntant.