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Swift's new logo shock

11 September 2008 Be the first to comment

Paul Penrose

Paul Penrose

Head of Research

Finextra

In protest at this 21st century corporate mania for re-branding I suggest we go back to the original source material (as legend has it) and give Swift a distinctively groovy, retro feel.

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Finextra@Sibos

The Finextra@Sibos community is open to all delegates and exhibitors at the annual financial markets conference organised by financial messaging network Swift.

72 opinions 22 members 10 September 2019

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Paul Penrose

Paul Penrose

Head of Research

Finextra

Member since

06 Oct 2006

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London

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