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Ketharaman Swaminathan
Ketharaman Swaminathan - GTM360 Marketing Solutions - Pune 09 June, 2015, 07:48Be the first to give this comment the thumbs up 0 likes

Nice post. Bank Shuffle is one consequence of Apple Pay. Curious to know if you've also done a Retailer Shuffle. The people quoted in this REUTERS article don't seem to have. In fact, one of them used Apple Pay at a retailer that he doesn't normally patronize only to try Apple Pay, liked it, but went back to his regular retailers who still don't accept Apple Pay - 75% of NRF Top 100 Retailers don't according to the same article - and went back to plastic.  

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Innovation in Financial Services

A discussion of trends in innovation management within financial institutions, and the key processes, technology and cultural shifts driving innovation.


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