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Craig Farley

Craig Farley

Head of Solution Consulting at IPI
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Bio Craig leads Solution Consulting at IPI and helps clients deliver exceptional customer experiences. Career History With over two decades of experience in the dynamic world of contact centres, Craig has seen the industry evolve. His journey began with hands-on operational roles, focusing on technology, resource planning, and leadership. Throughout his career, Craig has had the privilege of collaborating with global brands, empowering them to harness cutting-edge technology and streamline their operations.


Cloud Migration

The benefits of omnichannel customer contact

07 Nov 2023

The main point of contact for many customers with their financial services provider is with customer service agents in a contact centre. The interactions they have with these agents play an important role in the experience they have with that brand, and therefore have a huge knock-on influence on how that brand is perceived. A subpar customer expe...