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Alex Kreger

Alex Kreger Founder and CEO at UXDA Financial UX Design

Internal Innovation Illusion: Why In-House UX Could Cost You the Market

Beneath the surface of every large retail bank lies a truth rarely voiced in boardrooms but whispered in team huddles: genuine digital transformation cannot succeed on in-house talent and legacy alone. While product teams brim with bold ideas—AI-driven analytics, intuitive dashboards, brand’s digital leadership—their proposals repeatedly collide w...

/retail /devops Innovation in Financial Services

Alex Kreger

Alex Kreger Founder and CEO at UXDA Financial UX Design

The End of Average: AI Is Rewriting the Rules of Digital Banking CX

In 2024, banking crossed a critical threshold. No longer satisfied with being simply digital and inspired by interactions with Chat GPT, customers began demanding something deeper—experiences that understand them. Banks turned to a powerful ally: artificial intelligence. The result? A seismic shift from transactional to transformational. AI didn’t...

/ai /retail Innovation in Financial Services

Alex Kreger

Alex Kreger Founder and CEO at UXDA Financial UX Design

AI Becomes the Banker: 21 Case Studies Transforming Digital Banking CX

In banking, AI is no longer experimental—it became a cornerstone of strategy for improving how customers engage with their banks online and via mobile. Within this article, we analyze how AI’s adoption in 2024 impacted key areas of digital CX, highlighting global trends as well as specific insights from major markets like the US and UK. We examine...

/ai /retail Innovation in Financial Services

Alex Kreger

Alex Kreger Founder and CEO at UXDA Financial UX Design

Banking on Intelligence: The Global Sprint to AI Maturity in Finance

Artificial intelligence is no longer a futuristic buzzword—it’s a present-day battleground for competitive advantage in banking. Across the globe, countries are embracing AI at vastly different speeds, with Asia and the Middle East taking the lead in enterprise adoption, while the U.S. and UK scale up their generative AI pilots. From virtual assis...

/ai /markets Innovation in Financial Services

Alex Kreger

Alex Kreger Founder and CEO at UXDA Financial UX Design

Why Bank Boards’ Brilliant Strategies Vanish Inside Their Digital Products

Picture a pristine strategy deck projected in the boardroom: bold growth curves, purpose-driven mantras, and a promise to “re-imagine banking for the digital age.” Now contrast that cinematic vision with the reality on your phone—an app that greets you with a spinning wheel, a five-step login, and a “try again later” toast. Somewhere between the m...

/retail /devops Innovation in Financial Services

Alex Kreger

Alex Kreger Founder and CEO at UXDA Financial UX Design

The Convergence of Fintech and Banking: The Gap Between UX and Functionality Is Closing

In the past decade, the financial landscape witnessed a dramatic transformation driven by two distinct forces: fintech startups and traditional banks. Initially, fintechs emerged as UX-rich but often monofunctional challengers, while banks remained service-rich but struggled with digital customer experience. Today, however, these lines are blurrin...

/retail /markets Innovation in Financial Services

Alex Kreger

Alex Kreger Founder and CEO at UXDA Financial UX Design

Unlock 41 % Faster Revenue Growth: Digital CX as Profit Engine in Banking

Only 3 % of U.S. companies are truly customer-obsessed. They’re racing ahead with 41 % faster revenue growth, 49 % higher profits and 51% better customer retention according to Forrester’s 2024 US Customer Experience Index. And 2024 Bank Customer Experience Survey by FICO shows that 62% of respondents believe customer experience is as important as...

/retail /markets Innovation in Financial Services

Alex Kreger

Alex Kreger Founder and CEO at UXDA Financial UX Design

The Neuromarketing Playbook to Elevate Digital Products in Banking and Fintech

After years of digital innovation, many financial apps still drown users in data—and miss what really matters: how people feel about their money. At UXDA, we see a radically different path: by applying neuroscience and neuromarketing, we’ve found that tapping into users’ emotional motivations can transform their entire financial journey. It’s not ...

/retail /devops Innovation in Financial Services

Alex Kreger

Alex Kreger Founder and CEO at UXDA Financial UX Design

The Future of Banking: Digital Revolution Demands a Whole New Model

For years, traditional banks built their reputations on physical branches and face-to-face customer relationships. But today, they face an existential challenge: nimble Fintech startups are emerging on a global scale, offering convenience, efficiency and mobile reach that simply can’t be matched by local branches alone. Like the shift from local n...

/retail /predictions Innovation in Financial Services

Alex Kreger

Alex Kreger Founder and CEO at UXDA Financial UX Design

Stop These 10 Toxic Behaviors to Unlock Innovations in Your Digital Banking

In the high-stakes world of digital products, many banks and financial organizations face a fundamental yet often overlooked challenge: a dysfunctional team dynamic that hinders both innovation and progress. The most common solutions—team-building exercises, new management frameworks or injecting more resources—may seem logical. However, these app...

/people /retail Innovation in Financial Services

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