Latest opinions that Miriam Ballesteros González has shared on Finextra

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Miriam Ballesteros González

Head of Marketing

HeyTrade

Member since

07 Sep 2016

Location

Madrid

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Miriam's opinions

Sitting with Strands CEO: 5 Years 'till Now

Erik Brieva's professional life so far has been dedicated to entrepreneurial ventures, enterprise software and internet-based business —having co-founded and managed several companies in Spain, the United Kingdom and the United States before propelling Strands to a world FinTech stage. In this interview, we sat down with Erik to talk about life b

01 February 2019 Fintech innovation and startups

Strands CEO Erik Brieva shares the strategies to keep key talent onboard in the FinTech industry

There is no doubt that embracing digital transformation is a must to grow and prosper in today’s business world. Organizations of all types across the globe are striving to find the best talent to help them do just that —especially in the tech space. As if that weren’t enough, with the widespread demand for these positions, most companies are fa

12 November 2018

An Open Letter To Sallie Krawcheck, And All Women In FinTech Everywhere

Dear Sallie, My name is Miriam Ballesteros, a 29-year-old from Barcelona who never really considered herself much of an advocate for women until starting to work in FinTech. I was first introduced to you by Asya Bradley and Sara Koslinska at Money2020. They mentioned you, and what you bring to the table through Ellevest: a platform that aims to s

25 October 2018 /inclusion Women in FinTech

Behavioral Economics is the Key to User Engagement in Banking: An Interview With Jeff Kreisler

The science behind behavioral economics confirms that people make wholly irrational decisions. In the finance world, identifying which emotions come into play when people make the financial choices they do, can help bankers and those in the finance sector to understand why, whether it’s buying a house, withdrawing cash, investing money or saving f...

23 October 2018 /retail Behavioral Economics in Banking