Sophisticated banking?

A Finextra member 14 July, 2011, 09:45 0 likes

At first I thought this was a way to personalise your banking with a choice of cartoon characters - something that might appeal to many customers, sadly.

Then I clicked through to the link and read the intro text: 'Women nowadays are well-versed in business and competent in many different roles in society...'. It continues in the same spectacularly patronising and sexist way.

Wow - what decade did you say this was from?

Incidentally, the first para contains what I guess is a typo - 'demoncracy'? However, with recent events (revelations about News International, etc) this could be a useful new word!

Elizabeth Lumley - Girl, Disrupted - Crayford 14 July, 2011, 10:07 0 likes

That is exactly my problem with this bank offering. I know Hello Kitty is big in Asia - and if this was just an offer to allow customer to adorn their cards with their favourite cartoon character...yes, I would not have had such as strong reaction to this.

Women are now "competent in many different roles in society" ??? I don't want to get into a whole freshman, womens' studies rant on the infantilsation of women. But this is not cultural difference, this is just horrid.

(PS: typo fixed!)