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Blog now or you're fired

In an interesting twist of daftness it would appear blogging is to be made compulsory at Sony BMG, according to The Register. In the past, people have got in serious hot water after blogging and not quite following the company line, but it seems now that Sony folk in the "creative areas" will be expected to blog or be frowned upon. I would rant at the foolishness of this but I did read somewhere that it damages your career chances - so can I just say what a most excellent idea it is and I hope Finextra follow suit. And yes I would love a record deal thank you.
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