As smartphones become technologically advanced and widespread, people are using them for managing their business, to manage their social media accounts, play games, transfer information, communicate data and so on. It is important now to secure the information without affecting ease of accessibility for the intended user, especially to counter mobile security threats. Mobile app developers are leveraging security measures for their apps too.

Hence smartphone antivirus protection is very important as the latest mobile threats are geared towards hacking of personal and financial information especially credit card numbers, authentication information, social media accounts and other private information including personal images and videos.

Contemporary smartphones with unsecured mobile apps, are now vulnerable to malware attacks too that aim to exploit weaknesses in communication modes through browsers or the OS itself. Mobile app development companies have never paid heed to this predicament, until very recently. They are now taking recourse to robust mobile app development processes to make secured apps.

The Need for Top Mobile Security Measures
Oftentimes, information accessibility interests the masses and the same information gains special value than the mobile hardware. Some basic steps can go a long run to secure your mobile device:

• Passcode lock:
  Always use your fingerprint to unlock the mobile device or use a code that is not your birthdate or easily known information about you. Using your fingerprint to unlock the device also prevents those ready to flinch the passcode information to steal your device info.

• Encrypt storage:
  Most devices have encrypted phone storage as some of them have it as a hidden feature. It is tough for hackers to thieve your data. If the storage is not encrypted, it is vulnerable to hacks and your personal info is in constant danger of getting hacked including photos, e-mails, and even access to networking accounts.

• Remote Wipe setup:
  Nowadays mobiles have the functionality to remotely wipe data when the smartphone is stolen. One can setup iCloud on your iPhone or the useful Google Sync feature to Android. If the device is lost, one can make use of remote wipe to delete information from the device once it is connected to the web.

• Set up emergency contacts:
  Always have some emergency contacts and information accessible. Make sure that important emergency information is visible from your lock screen so that if something happens to you, someone will want to call your emergency contact. Most people try to unlock your phone to browse content if they find your lost phone – probably without even having malicious intent. But it is better to be safe than sorry. Also security apps made by some mobile app development companies can also secure your phone in more ways than one.

Nowadays phishing maneuvers are one of the prime techniques to steal data by cybercriminals. Research indicates that victims easily fall for these scams with click baits easily fooling recipients. The link redirects to fake websites that try to steal company information that is critical in nature.

Senders sometimes take on the garb of authority, after which unsuspecting and vulnerable individuals fall prey to clicking on spam links inside emails. Do not click on such links and avoid contacting such shady email addresses too. Free download offers are another click baits that are sometimes loaded with a number of viruses.

Prime Mobile App Security Measures that need to be implemented

1. Always buy mobile applications from a trusted app store and well-known mobile app development companies. Refrain from downloading installers from third-party sources. It’s tough to assess the quality of apps found in third-party sites and their true motivations behind the process.
2. Protect all mobile gadgets and devices with strong passwords. If a device is left unattended or gets lost, the finders should not be able to access any critical documents, or even get access to your important storage area.
3. All mobile devices including Android smartphones should have strong anti-virus software that helps in assessing malicious stuff downloaded from the web. The antivirus will help you protect the device from all sorts of malware that sometimes get downloaded with apps that you intend to download.
4. Do not resort to “jailbreaking” a mobile device since it opens a can of worms in terms of mobile app security. The malware can get access to your mobile storage and even infiltrate the secured parts of the device since the user has already manipulated the factory-installed OS with the jailbreak. Always stick to ideal settings with respect to the mobile OS and never play with third party apps made by malicious mobile app developers that look fishy right from the outset.
5. Activate update alerts on a real-time basis since the latest updates help you patch up security holes that counter the evolving viruses storming the web. The updates help users to stiffly entry of malware and harmful stuff from the web.
6. If possible, restrict use of Wi-Fi in public since the connections are rarely secured. Even though people continue to use public Wi-Fi, those with critical information should keep away from public network connections. Instead, stick to using a virtual private network (VPN) that will boost the overall mobile security for all data. A VPN service encrypts all cyberspace data transfers, so that hackers cannot crack them open or even make sense of them.

Conclusion
A huge number of data leakage scenarios stem from the carelessness of individuals on an every day basis. Some are not even aware of the threats that can attack their mobile gadget and the lack of knowledge about security has been widespread.  It is time to take firm steps to enhance mobile security in mobile app development process and even in routine handling of smartphones. It is important from our perspective to safeguard personal and company information in the long run. By being careful with passwords, and by sticking to encrypted storage and VPN connections, one can secure their gadget by a long shot.