18 August 2017
Find out more

Pulse and MasterCard to launch debit loyalty scheme

20 August 2002  |  4335 views  |  0 Pulse and MasterCard to launch debit loyalty scheme

US electronic funds transfer network Pulse and card group Mastercard have teamed to develop a loyalty programme that will enable consumers to collect rewards for using their debit cards.

The programme, called Signature Points, will allow Pulse member financial institutions to offer their cardholders points everytime they make a purchase using their debit cards. These points can then be redeemed for a variety of goods and services.

Cindy Ballard,executive vice president of Pulse says: "The use of signature debit to make purchases is growing at a remarkable rate and Pulse expects this new incentive programme to increase the popularity of this convenient payment method."

She adds that last year the Association processed more than 84 million signature-based debit transactions, totalling 10% of Pulse's volume, an increase of more than 90 percent over the previous year.

Rollout of the programme to Pulse member financial institutions is expected in the third quarter 2002.

Comments: (0)

Comment on this story (membership required)

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board: sign up now

Related stories

MasterCard signs WorldPay for Ucaf authentication

MasterCard signs WorldPay for Ucaf authentication

07 August 2002  |  8958 views  |  0 comments
MasterCard urges RBA to heed European Commission ruling on card fees

MasterCard urges RBA to heed European Commission ruling on card fees

29 July 2002  |  5020 views  |  0 comments
Brief: MasterCard and Diners Club in Cirrus ATM pact

Brief: MasterCard and Diners Club in Cirrus ATM pact

15 July 2002  |  4104 views  |  0 comments
MasterCard introduces payroll card

MasterCard introduces payroll card

15 July 2002  |  4024 views  |  0 comments
MasterCard completes Europay merger

MasterCard completes Europay merger

01 July 2002  |  6118 views  |  0 comments
Caradas launches MasterCard chip authentication solution

Caradas launches MasterCard chip authentication solution

25 June 2002  |  3556 views  |  0 comments

Related company news

 

Related blogs

Create a blog about this story (membership required)
visit www.worldpaymentsreport.comvisit www.niceactimize.comdownload the paper now

Who is commenting?

Top topics

Most viewed Most shared
China preps central clearing house for mobile payments providersChina preps central clearing house for mob...
10291 views comments | 8 tweets | 16 linkedin
Monzo appoints Curve co-founder Foster-Carter COOMonzo appoints Curve co-founder Foster-Car...
8505 views comments | 1 tweets | 3 linkedin
hands typing furiouslyCompliance: Overcome the data deficit
7928 views 0 | 1 tweets | 9 linkedin
Uneasy sits the crown as cash use continues declineUneasy sits the crown as cash use continue...
7884 views comments | 3 tweets | 7 linkedin

Featured job

Competitive
New York, NY - USA (some flexibility on location)

Find your next job