Internet payments operator WorldPay is to implement MasterCard's Ucaf system for authenticating credit card holders during online transactions.
MasterCard Ucaf is used to collect and transport cardholder authentication data to an issuer involved in an online transaction. The infrastructure supports both MasterCard and Maestro credit and debit transactions.
The implementation of MasterCard Ucaf will enable WorldPay's 17,000-plus multi-currency merchants in 115 countries to accept cardholder authentication information from MasterCard issuers following successful verification of the cardholder's identity by password, PIN, or other issuer approved authentication techniques.
The agreement with WorldPay is an important fillip for MasterCard as it strives to keep up with the equivalent Verified by Visa service. WorldPay signed up with Visa in September last year.
Bruce Rutherford, vice president, global e-business and emerging technologies, MasterCard International, comments: "With the vast online merchant base that WorldPay brings to the table, MasterCard has accelerated the adoption of Ucaf in the marketplace."