Online marketplace BargainAndHaggle.com has struck an agreement to actively promote Citibank's c2it person-to-person payments system.
Michigan-based mindpepper, the Internet product development company that operates BargainAndHaggle.com, says the agreement will allow its 600,000 registered users to make payments using c2it when buying and selling online. As part of the deal, BargainAndHaggle.com will promote c2it through banner ads, text links and other channels.
Catherine Ettinger, CEO of mindpepper, says: "C2it gives our users an important new currency for conducting efficient and secure negotiated transactions. Also, since c2it customers now can send money for free within the US, this would add even more value to BargainAndHaggle's user base."
Citibank has sought to establish links with online auction sites as it bids to move into a market dominated by privately-held independent operator PayPal.