23 October 2017
visit www.avoka.com

IF survey supports integrated banking ideal

30 August 2001  |  2604 views  |  0 IF survey supports integrated banking ideal

A new survey by ICM Research, for Halifax online banking subsidiary Intelligent Finance, indicates that 21 million UK consumers would consider a move to banks offering customers the ability to offset their balances for interest calculation purposes.

Results of the survey show seven out of ten of all adults would prefer an integrated banking offer that allows them to keep their various accounts separate but still enjoy the interest advantages of integrated banking.

Interest in integrated banking appears particularly strong amongst 18-34 year olds, with six out of ten saying they would be interested in such a service.

Jim Spowart, chief executive, Intelligent Finance, comments: "This survey underlines why I believe integrated banking is set to dominate the UK banking market in the years ahead...Providers will have to recognise that consumers want a flexible integrated banking offer and not a ‘one-pot shop’ or a deal that comes with restrictions or tie-ins."

Comments: (0)

Comment on this story (membership required)

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board: sign up now

Related stories

Intelligent Finance plans advertising blitz

Intelligent Finance plans advertising blitz

29 August 2001  |  2984 views  |  0 comments
Intelligent Finance gets in shape with LivingWell

Intelligent Finance gets in shape with LivingWell

13 August 2001  |  2370 views  |  0 comments

Related company news

 

Related blogs

Create a blog about this story (membership required)
visit www.niceactimize.com visit www.innotribe.com

Top topics

Most viewed Most shared
Mastercard to roll out blockchain APIMastercard to roll out blockchain API
19386 views comments | 28 tweets | 42 linkedin
HSBC partners Bud for open banking trialHSBC partners Bud for open banking trial
15171 views comments | 23 tweets | 32 linkedin
Sibos 2017: API or the highwaySibos 2017: API or the highway
10983 views comments | 12 tweets | 23 linkedin
Eight banks form joint venture to launch blockchain trade platformEight banks form joint venture to launch b...
9031 views comments | 14 tweets | 28 linkedin

Featured job

Competitive base + commission + benefits
Denmark, Finland, Iceland, Norway or Sweden

Find your next job