With the eyes of the world on the Copenhagen climate summit, Deutsche Bank's asset management unit has launched a free widget of its carbon counter billboard in New York that can be embedded into Web pages.
The bank unveiled the 70 foot tall billboard that tracks greenhouse gases in the atmosphere in June. It displays a number based on measurements developed by scientists at the Massachusetts Institute of Technology (MIT).
At the time a Web site was also launched, Know The Number, a widget displaying the carbon figure that can be downloaded to desktops, and a Twitter feed.
Now a new free downloadable widget that can be embedded into Web pages and desktops has been introduced as well as a virtual carbon counter that can be displayed on computer and television screens.
Kevin Parker, global head, Deutsche Bank Asset Management, says: "We believe that enabling all web site operators to easily display the Carbon Counter ahead of the Copenhagen summit will continue to raise awareness of this very serious issue."