Finextra Research
Sign in
Sign up
  • News
    • Latest news
    • Company updates
    • Long reads
  • TV
  • Research
  • Events
    • All
    • Conferences
    • Webinars
    • Popular
  • Community
    • Community latest
    • Latest expert opinions
    • Groups
    • Search members
  • Jobs
  • APIs
Sign in
Sign up
  • News
    • Back
    • News
    • Latest news
    • Company updates
    • Long reads
  • TV
  • Research
  • Events
    • Back
    • Events
    • All
    • Conferences
    • Webinars
    • Popular
  • Community
    • Back
    • Community
    • Community latest
    • Latest expert opinions
    • Groups
    • Search members
  • Jobs
  • APIs
  • payments
  • markets
  • retail
  • wholesale
  • wealth
  • regulation
  • crime
  • crypto
  • sustainable
  • startups
  • devops
  • identity
  • security
  • cloud
  • ai

Community

  • Your feed
  • Latest expert opinions
  • Groups

Join the Community

23,532
Expert opinions
41,334
Total members
345
New members (last 30 days)
173
New opinions (last 30 days)
29,153
Total comments
Join Sign in
Follow Unfollow

Ketharaman Swaminathan

Founder and CEO
GTM360 Marketing Solutions
Member since
17 Apr 2009
Location
Pune
Followers
17
Following
1
Opinions
155
Long reads
0
Followed by John Sims, Martha Boyle and 5 others you follow
View Ketharaman Swaminathan's full profile

Ketharaman's comments

clear
Swift bids to save correspondent banks from extinction

SWIFT needn't bother. For all the hype around BTC, Blockchain, Ripple etc., I haven't come across a single nonbank / "rebittance" service for B2B cross-border payments (other than PayPal, whose CX sucks). TransferWise, Xoom and many other services I explored only do B2C. The one service that promised to support B2B - AlignCommerce - advertises Fiat-BTC-Fiat cross-border transfers with all the benefits of transparency etc. But, when I actually reached out to the startup, I was told that the company still handled the US$-INR corridor via bank-based wire transfers through the good old correspondent bank network. Besides, it posed onerous documentation requirements unlike a wire transfer directly via a bank. It also seems to hold the money in its own account before allowing the receiver to withdraw it to their own bank account. This sounded like PayPal, so I went back to bank-based wire transfers, with all their attendant issues around non-transparency of charges, etc.

11 Dec 2015 10:26 Read comment

EBA sets out plans to exempt some payments from strong customer authentication rules under PSD2

USA hardly ever implemented 3DS, with leading PSPs like Stripe hitting out openly against the friction posed by 2FA. India is waking up to the realization that, beyond a certain point, increased security is counterproductive to the basic purpose of stimulating electronic payments. Nice to see something like that happening in the EU zone. End of the day, Mitigating Fraud Does Not Pay The Bills.

10 Dec 2015 14:42 Read comment

CommBank invests $10 million in quantum computing effort

In the absence of any info about the intended use case, let me guess from the cast of characters and the emphasis on speed that this technology will be used in structured financial products and algo trading. Can we expect "Big Short II" and "Flash Boys II" from Michael Lewis soon?

10 Dec 2015 13:14 Read comment

When will mobile payments reach the Tipping Point? 5 years, 10 years or ?????

Of all the drivers for mobile payments, I don't see a single one saying people love mobile payments and find them superior to their existing mode of payment (e.g. cash, plastic credit / debit card). Until that happens, mobile payments will remain a solution seeking a problem and won't go mainstream. But I wish I'm proved wrong: I've been hearing that mobile payments will go mainstream every year since 2007 and I wish they actually did very soon so that I'm spared of these predictions year after year.

09 Dec 2015 12:44 Read comment

Click and Collect- Why financial services companies need a digital first collections strategy

Am I understand from this that the 9M people in UK in "serious debt" are flush with funds and are unable to repay their debts because their lenders are unable to collect them digitally?

09 Dec 2015 12:33 Read comment

Is the time ripe for National Mobile Wallet in India?

At one time, there was only "one way" and it sucked. People like me who were used to making online payments by credit card for over a decade went back to cash because they were sick of 2FA-caused failed payments. Individual companies like PayTM, HDFC Bank PayZapp broke out of that one way, innovated with their respective mobile wallets and drove traction for mobile wallet payments.

I for one am perfectly happy with the present situation and don't want a national mobile wallet and, with it, the inevitable return to the "one way" regime.

Winners Incite Action. Losers Wait For Actionable Insight

09 Dec 2015 12:25 Read comment

India's Axis Bank rolls out display debit cards

Kudos to Axis Bank. I'm familiar with Mobile OTP (from several banks), hardware token (HSBC) and OTP App (SBI). While hardware token is my personal favorite, all three technologies have their own shortcomings. As long as it works as advertised, Axis Bank's card with insitu OTP generation capability promises the best tradeoff between security and convenience.

04 Dec 2015 13:31 Read comment

Apple rolls out carrrier billing to Russia

Maybe it's only me but I see a mixup of Apple's role between this and Apple Pay. Here, Boku is the PSP (not Apple Inc., which is the Merchant). In Apple Pay, Apple Inc. is the PSP. IMO, a more appropriate headline would be "Boku rolls out carrier billing for Apple iTunes in Russia".

As for bypassing credit cards, Boku is the one doing that, not Apple. To paraphase a line from Boku's website, "Apple isn't interested in payments. It's interested in iTunes sales". Like Boku, Zong started off as a 100% MNO direct billing platform. However, as I'd highlighted in Banks Have Nothing To Fear From TELCOs, Zong achieved real traction only after it allowed credit cards to be used as the funding source. There's no saying that Boku won't follow the same path soon. Then we're back to the good old banking rails.

04 Dec 2015 13:24 Read comment

B for Blockchain and C for Content - Do these worlds meet?

I also echo your sentiments about wanting to make a "micropayment". Micropayment was the hot topic for exactly this use case 5-7 years ago. Many publishers jumped on the bandwagon but found out to their dismay that the generosity was restricted to a tiny fraction of content consumers who are also content creators. More in my comment at http://qwt.io/s_ketharaman/ruI4. Hope the buzz caused by ad blockers will revive interest in this topic.

03 Dec 2015 09:38 Read comment

Bank branch for women dubbed the Barbie Bank by critics

Well deserved backlash. When India did a similar thing with Bhartiya Mahilla Bank, they expected that women will feel more comfortable visiting a women-only bank. Alas, it was not to be. According to a tiny article in the Economic Times last week, BMB was shut down and its assets quietly absorbed into SBI, India's largest bank.

03 Dec 2015 09:29 Read comment

  • 1
  • 266
  • 267
  • 269
  • 270
  • 470

Ketharaman writes about

  • artificial intelligence
  • security
  • payments
  • regulation & compliance
  • people
  • retail banking
  • wholesale banking
  • cloud
  • devops
  • start ups
  • cryptocurrency
  • markets
  • financial crime
  • covid-19
  • predictions

Ketharaman's opinion archive

  • 2025 (2)
  • 2024 (9)
  • 2023 (10)
  • 2022 (7)
  • 2021 (4)
  • 2020 (5)
  • 2019 (10)
  • 2018 (16)
  • 2017 (13)
  • 2016 (9)
  • 2015 (12)
  • 2014 (17)
  • 2013 (17)
  • 2012 (12)
  • 2011 (9)
  • 2010 (1)
ShowHide similar members

Similar members

Guillaume Pousaz

Guillaume Pousaz
Founder and CEO at Checkout.com

Follow Unfollow
Shantanu Sharma

Shantanu Sharma
Founder and CEO at Sharma Labs, Inc.

Follow Unfollow
Federico Baradello

Federico Baradello
Founder and CEO at Finalis

Follow Unfollow
Todd Crosland

Todd Crosland
Founder and CEO at CoinZoom

Follow Unfollow
Ian Duffy

Ian Duffy
Founder and CEO at Accelerated Payments

Follow Unfollow

Welcome to Finextra. We use cookies to help us to deliver our services. You may change your preferences at our Cookie Centre.

Please read our Privacy Policy.

Accept
Finextra

Finextra

  • About

Community

  • Rules
  • Contact the community team

News

  • Guidance
  • Contact the news desk

Sales

  • Media pack
  • Contact the sales team

Get involved

  • Finextra Live@
  • Webinars
  • Finextra TV
  • Research
  • Finextra.jobs

Events

  • Sustainable Finance Live
  • NextGen Nordics
  • EBAday
  • NextGen:AI
Join the community Register for news alerts
Apple App Store Google App Store

© Finextra Research 2025

Terms of usePrivacy PolicyCookie Centre