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Ketharaman Swaminathan

Founder and CEO
GTM360 Marketing Solutions
Member since
17 Apr 2009
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Ketharaman's comments

clear
Commonwealth Bank hit by outage

@MattScott: TY for the figures. On a side note, when I published Why Does Cash Still Rule Ecommerce In India? last year, I strongly doubted if any Issuer / Acquirer in India had >90% availability! I'm sure the uptime has increased in the interim period since card payment success rates have gone up from the 60% figure prevailing at the time.

05 Apr 2018 13:25 Read comment

Commonwealth Bank hit by outage

Just stumbled onto this TC article: AWS launches a cheaper single-zone version of its S3 storage service.

Two takeaways:

  1. Max. availability possible for single-zone is 99.5%
  2. 99.5% availability means downtime of 1-2 days / year.

This is true for AWS. Can anyone enlighten whether the same is true for other infra?

05 Apr 2018 10:06 Read comment

Commonwealth Bank hit by outage

Millions of dollars are not enough for ACTIVE:ACTIVE configuration required to deliver Five 9 uptime. For a Top 10 global bank, the budget for Five 9s for its payment hub alone ran into a couple of tens of millions of dollars. In all likelihood, the cost for a megabank to achieve Five 9s for the entire IT landscape including CBS would be ~$100M. While talking about high uptime, it's customary to point to Google, Amazon and Facebook. I read somewhere that their total infra cost runs into billions of dollars.

04 Apr 2018 19:03 Read comment

Walmart launches global money transfer service

@JoelHartshorn: Do you know any cross-border payment method that even does only clearing in 10 minutes? Re. RIPPLE, is it for Fiat-to-Fiat or Crypto-to-Crypto?

04 Apr 2018 16:50 Read comment

HSBC to offer Paypal as global disbursement option for corporate clients

Yo Fintechs, are you listening?

HSBC is a traditional bank, PayPal is a traditional fincumbent, they'll always be self-centered. By "making payments simpler, secure and more convenient", they obviously expect merchants to pay a premium.

Why don't you fulfill Anonymous Finextra Member's wish? You're supposed to change the world and be highly customer-centric, so this should be right up your alley.

Can we finally hope to come across some Fintechs That Will Sell What Consumers Want To Buy?

04 Apr 2018 15:18 Read comment

Walmart launches global money transfer service

@FinextraMember: Are you aware of any product that does a cross-border payment originating from the USA in less than 10 minutes?

03 Apr 2018 15:27 Read comment

Does Open Banking mean the end of card payments?

@AndyBrown: There's no need to fund - i.e. prefund - FPS, NEFT, Boku, Zong, etc. All these Methods of Payments pull out money from current account on the fly. Not sure if and why you believe otherwise. As for setting up a payment vehicle, (a) Paying by one Open Banking product and not another will require some amount of setting up of the former (b) The other MOPs are incumbent and already enjoy adoption. Even if setting up of an Open Banking product requires less effort than setting up of incumbent MOPs, the latter is a sunk effort, so the challenge for Open Banking product is to provide enough reason for consumers to ditch the incumbent MOPs. Greater ease of adoption of Open Banking products - assuming it's true - is not very relevant. 

28 Mar 2018 10:34 Read comment

Raisin moves into investments with ETF portfolios

#MeToo.

27 Mar 2018 15:28 Read comment

Does Open Banking mean the end of card payments?

Credit card has been around for 50+ years. During this period, many wannabe credit card killer alternatives have sprouted up e.g. Account-to-Account EFTs (e.g. FPS, NEFT, PayM, Venmo, Dwolla), GenY Mobile Payments (e.g. Boku, Zong), Pay Later Payments (e.g. Bill Me Later, Klarna), etc. However, none of them has spelled the end of credit card payments. In fact, some of them have died by now and others have had to pivot from Alternate / TELCO to credit card rails to ensure their own survival.

I've long attributed the lackluster performance of these alternative payments to a combination of their weak value proposition and disadvantages for existing credit card users viz. no rewards, no deferred payment, zero fraud protection, exposure of bank account, non-repudiation, lack of merchant receipt, etc. Offering a lower MDR to merchants alone is not sufficient to dislodge a strong incumbent like credit card (and some alternative payments like GenY Mobile Payments didn't even do that). 

The ability of Open Banking payment products to dent credit card payments in any significant manner depends largely on how they overcome the downsides of their alternative payment predecessors.

27 Mar 2018 11:48 Read comment

Government Backed, Blockchain-Based KYC Registries: The Good, the Bad, and the Verdict

Just to add, the above was the consumer p.o.v.

Many service providers have gone on record publicly saying Aadhaar has brought down their cost of doing KYC. A Blockchain-based KYC might bring down the cost even further. I highlighted a few benefits of Blockchain in Flight Delay Insurance - Why Blockchain?. I see no reason why the benefits accruing to Blockchain Flight Delay Insurance Providers shouldn't also be available to a Blockchain KYC Provider. 

27 Mar 2018 11:23 Read comment

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Ketharaman writes about

  • artificial intelligence
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Ketharaman's opinion archive

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