Blog article
See all stories ยป

Web 2.0: Advanta launches IdeaBlob for SMEs

Advanta, a US based financial institution, with a big focus upon providing credit cards to the small business market place has used the Demo event in San Diego to launch IdeaBlob.

IdeaBlob harnesses web 2.0 concepts around crowdsourcing to validate business ideas contributed by SMEs and then, potentially, win the cash to allow them to realise their idea. Its seems to be driven by a mix of market positioning and CSR.

As a concept IdeaBlob, appears to have some roots in Dell's IdeaStorm - but adapted and fine tuned for Advanta's audience.

Dell and other tech companies big and small are testing the waters with similar Web 2.0 enabled ideas, but I'm interested to know if any other banks have explored or deployed similar projects?

Disclosure: Dell is a client

3531

Comments: (0)

Steve Ellis

Steve Ellis

Founder

Finextra Research

Member since

16 Nov 2005

Location

London

Blog posts

55

Comments

57

More from Steve

Blog post

In memory of Nick Hastings

This post is from a series of posts in the group:

Futuristic Banking

Stuff that's out there in the way out and beyond in banking.


See all