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Comments: (2)

Ketharaman Swaminathan
Ketharaman Swaminathan - GTM360 Marketing Solutions - Pune 03 July, 2015, 11:53Be the first to give this comment the thumbs up 0 likes

To the above list, let me add this American Banker article that just came out: 

Are Virtual Banks Just a Flash in the Pan?

http://www.americanbanker.com/bankthink/are-virtual-banks-just-a-flash-in-the-pan-1075112-1.html?BCnopagination=1

Written by Kevin Tynan, Senior Vice President Marketing, Liberty Bank, Chicago, this article emphasizes that even Millennials don't treat banking as 1s and 0s.

Ketharaman Swaminathan
Ketharaman Swaminathan - GTM360 Marketing Solutions - Pune 25 January, 2018, 09:03Be the first to give this comment the thumbs up 0 likes

Based on personal experience, I've been saying for a long time - like I've done in this post - that (1) traditional banks are fairly good at digital banking (2) fintechs don't offer sensationally better digital banking. Now there's research to support that. 

The Neobank Threat: How Worried Should Banks Be?