The appointments come as Trussle reveals 3x year-on-year revenue growth and announces plans to develop new products to make mortgages fairer for consumers.

Trussle was founded by Ishaan Malhi, a former city analyst who launched the company after struggling to navigate his own mortgage application. Having been left frustrated, out of pocket and ineligible for a mortgage, Malhi set up Trussle to fix the broken mortgage industry.

Four years into the journey, Trussle - which secured £13.6m of investment led by Goldman Sachs PSI last year - has appointed Simon Williams, as its first Chairman. With more than 30 years of financial services experience, Williams spent nine years at Citigroup, heading up its International Retail Bank and more recently, serving as head of HSBC’s Wealth Management group until 2014.

Over the last 10 years, Simon Williams has been involved with successful Fintech businesses across Silicon Valley and London’s Silicon Roundabout, including LendingClub, OnDeck Capital, Nerdwallet, and Crowdcube. Since Williams’ involvement, Crowdcube has seen huge commercial success and enabled a record £20m crowdfunding round for mobile-only bank, Monzo, in November of last year.

Simon Williams said, “Having worked in the financial world for many years, I’m motivated by disruptive Fintech businesses that are transforming the financial industry for consumers across the board.

“Trussle’s aspiration to enable better mortgage decisions for consumers is something that sits close to my heart. The industry is outdated, confusing and expensive. In the 21st century, consumers deserve better - a more convenient, clearer and hassle-free service. Trussle’s fresh technology-led approach is shaking up the mortgage process to make it transparent and accessible to everyone.”

Product technology leader, Supriya Uchil is the first appointee to Trussle’s advisory board, which will see more executives with profound operational experience join as the company scales. Supriya, who has over 20 years of experience in tech companies including Amazon.com, Zynga etc. is working with the leadership team to improve the customer journey throughout the mortgage process.

Supriya Uchil said, “A mortgage is usually the largest financial decision someone makes in their lifetime, yet the process is opaque and overly complex. The mortgage industry is so ripe for disruption. At Trussle, we have a responsibility to ease customer anxiety and provide a streamlined mortgage journey.

“I’m working closely with the leadership team, as well as engineering and operations, to understand homeowners’ needs and encourage innovation to shake up the industry, and ultimately enhance the customer experience. I’m excited to be working with such a young company which is ambitious and has massive potential to grow.”

Ishaan Malhi, CEO and founder of Trussle, added, “I’m excited about the impact Simon and Supriya will have as we enter our next phase of growth. In the last 3 years, we’ve established ourselves as the best known and most loved online mortgage broker[4] but we’re ready to build on this and redesign the mortgage journey with the customer at its heart.

“Appointing such high calibre executives gives us an unfair advantage in our fight for fairer mortgages and is a testament to the confidence in Trussle and the opportunity that lies ahead for our customers. We’re in a position to make a difference to one of the biggest financial and emotional commitments people undertake and we’re already helping them to tackle the challenges head-on.”