Allianz Life Insurance Company of North America (Allianz Life®) today announced it has promoted Chris Du Bois to senior vice president, Chief Digital Officer.
In this role, Du Bois is responsible for the company’s digital strategy and execution, ranging across email, mobile, apps, websites, social media, customer relationship management (CRM) and analytics—all with an eye toward helping financial professionals and customers achieve their goals while driving business results.
“Together, Chris and his team have driven significant strategic and tactical advancements in core and new digital capabilities,” said Chief Marketing Officer Nancy Jones. “In bringing our digital strategy to life, Chris has developed strong partnerships throughout the company and also plays a significant role in managing our collaboration across the globe related to digital efforts.”
Du Bois has led the Digital Experience Management team since joining Allianz Life in 2010, recently adding the marketing analytics and customer relationship management team to his area. Prior to joining Allianz Life, Du Bois held roles at Ameriprise Financial, Prudential Financial, Oppenheimer & Co., MetLife, and was a member of the global interactive team at American Express.
Du Bois is a long-time member of the Forrester B2B Marketing Council and is a board member of the Friends of the Hennepin County Library. He holds a Bachelor of Arts degree in German studies from Dickinson College in Carlisle, Pa.
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