Creditcall, the EMV Migration solution provider, has appointed Lars Dige Pedersen, Ph.D. as its chief executive officer (CEO) and member of its board of directors to oversee global operations and continued growth in the U.S. Pedersen replaces Peter Turner, who has been Creditcall's CEO since 2007 and has steered the company through more than triple growth in size.
Mr. Turner continues to provide valuable leadership to the company as president and board member.
Pedersen Leads Charge for Reliable Innovation as U.S. Embraces Payments Modernization
As part of Pedersen's new role, he will ensure Creditcall reinforces its mission to serve as the Heart of Payments. Pedersen will oversee enhanced efforts to strengthen the company's role as a trusted and experienced EMV Migration partner and conduit for secure card payments. This includes developing new strategic business and partner relationships.
Pedersen's appointment comes at a pivotal time as the U.S. prepares for the EMV Migration leading up to the October 2015 liability shift deadline. Many organizations are under enormous pressure regarding where to start or where to turn to with the process, as upgrading a payments system to the EMV standard is not just a complex but highly time consuming process which takes several months. Pedersen will guide Creditcall in leveraging its unique EMV ready technologies such as ChipDNA, which accelerates EMV Migration from several months to being a matter of days. ChipDNA enables EMV readiness both at the terminal and at the processor side of payments transactions.
"Creditcall's unique ability to provide reliable innovation – regarding programmatic, tested and proven advancements in payments technology, something which resonates well in the financial world – is why the company is already the leading authority on EMV and strongly positioned for dramatic growth," said Lars Dige Pedersen, Ph.D., CEO, Creditcall. "There are many new payment options available these days, and we're the glue behind the scenes facilitating most secure payments. I'm honored to work with Creditcall to help with the complex EMV transition in the U.S. market with our best-in-class technology and expertise."
From California to Copenhagen, Specializes in Bridging Commercial World with Tech
Pedersen brings more than 20 years of leadership experience in growing software and hardware companies from around the world including the U.S., Denmark, France, Italy and the UK.
Most recently, Pedersen served as CEO to Ireland-based CommProve, a leading telecom equipment and software company. In helping technology providers from California to New York navigate their next phase of growth across a variety of industries, he held senior executive positions at RESON Inc., a sonar equipment specialist acquired by Teledyne Technologies Inc.; Anritsu, an international field test equipment company focusing on wireless and optical solutions; and GN Store Nord, a global innovator in hearing aid and sound technology. During his tenures, Pedersen has specialized in international growth, change management and product and technology management.
In his new position, Pedersen will be responsible for ensuring Creditcall continues to strengthen its U.S. presence and position as the leading authority on EMV in North America.
After eight years, Mr. Turner has stepped down from his position as Creditcall CEO to assume the role of president and remain an integral part of the senior leadership team. The transition will allow Mr. Turner to focus on continuing to strengthen and support the company's strategic relationships and long-term goals.