WikiLoan, Inc. ("WikiLoan", or "the Company") is pleased to announce that Denita Willoughby has been named as the Chief Executive Officer, and has been appointed to the Company's Board of Directors (the "Board") effective March 1, 2012.
Marco Garibaldi has stepped down as CEO, has become CTO, and has replaced Edward C. DeFeudis as Chairman of the Board, also effective March 1, 2012. Edward C. DeFeudis has remained as President and Secretary and a member of the Board, and Ali Fakhari has moved from his role as CMO to become Vice President.
Garibaldi stated, "Willoughby has a great deal of relevant experience gained from AT&T in the telecommunications industry. She possesses the right leadership skills needed as WikiLoan continues to gain momentum. We are thrilled to have Denita as our CEO. She is going to make an immediate impact and we feel that she will be integral as we continue to expand our operations in the mobile space." The Company announced last month that it is launching its mobile payment and marketing application on multiple wireless carrier networks through a distribution agreement signed with Prouty Company, making it available to over 5 million existing subscribers in the U.S.
Prior to joining the Company, Willoughby was with AT&T for over 15 years. She was Vice President of External Affairs in the Greater Los Angeles Area, AT&T's largest market. She was responsible for working with key stakeholders to upgrade AT&T's Uverse and wireless networks. Her previous role was VP of Programming for AT&T's Uverse Video Content team. Willoughby acquired content and negotiated cable network contracts. Willoughby is an experienced executive with strong P&L, sales and leadership experience, with past roles at SBC, Morgan Stanley and IBM.
Named by the California Diversity Magazine as one of the Most Powerful and Influential Women in California, Willoughby has an engineering degree from the University of Wisconsin-Madison and a MBA from Harvard Business School. She is a member of the board for California Institute of the Arts, Green Dot Public Schools, Unite LA and Vision to Learn.