Bank of America names Andretta to lead international card and affinity banking
24 September 2010 | 4228 views | 0
Source: Bank of America
Bank of America today named Ralph J. Andretta Global Affinity Products and International Card executive with responsibility for the bank's affinity credit card and deposit products portfolio as well as its international credit card businesses. He will be based in Wilmington, Delaware and report to Susan Faulkner, Deposit and Card Products executive.
"Ralph has two decades of experience in the credit card business with critical leadership roles in the U.S. and Europe and we're very excited to have him join our company," said Faulkner. "His expertise in customer loyalty, product development and new customer acquisition will help us significantly as we continue to optimize our affinity banking business, deepen our relationships with our affinity partners and customers and maintain leading positions in the European and Canadian consumer card markets.
"Ralph brings fresh eyes and exceptional skills to our ongoing efforts to put the customer at the center of everything we do," Faulkner continued.
Andretta joins Bank of America from American Express Co., where he most recently served as executive vice president and general manager of Card Member Services. During his career at American Express, Andretta managed the company's Membership Rewards program and has had extensive experience in its global operations, including serving as the chief financial officer for the company's European business.
Andretta began his career as the director of finance for Clarkstown, New York in 1983. He joined Ernst & Young in 1986 and American Express in 1993.