PrePay Technologies appoints Anthony Graham marketing director
19 July 2007 | 2402 views | 0
Source: PrePay Technologies
PrePay Technologies appoint Anthony Graham as Marketing Director PrePay Technologies, the market leader in stored value prepaid card solutions, today announced the appointment of Anthony Graham as their new Marketing Director.
Anthony has become an Executive Director with ownership for developing the 360money business and leading the overall Marketing function.
Prior to joining PrePay Technologies he was the Group Relationship Director for Nectar, helping to launch the programme and subsequently lead many of their commercial relationships. He started his career at Boots, gaining experience in science, production, database marketing and product management roles before moving to McKinsey & Company as a consultant in their CRM practice.
He says: "It is exciting to be joining the market leader in the prepaid industry at a time when the sector is growing so rapidly. This opportunity allows me to learn directly from the pioneers of the prepaid industry whilst building a direct to consumer business and continuing to work in partnership with some great brands. I'm looking forward to the challenges ahead and helping the management team further develop this category and PrePay Technologies leading position within it."
Philippe Dufour, CEO of PrePay Technologies commented, "We are delighted to have Anthony join our team. His wealth of experience in utilising customer data to inform strategy and planning decisions coupled with strong commercial skills will prove to be an invaluable asset as we continue to grow PrePay Technologies in this rapidly changing marketplace"
The 360money prepaid card platform is Britain's largest prepay network, providing programmes for leading brands such as Virgin Money, Mirror Group Newspapers and Clydesdale Bank as well as PrePay Technologies own consumer brand, Splash Plastic.