Xbridge appoints Stuart Aplin as e-commerce manager
Xbridge has appointed Stuart Aplin, the former Senior Business Development Manager of CharcolOnline and Bradford & Bingley, to manage relationships with their existing online portal partnership network, as well as develop new e-Business opportunities for the company.
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Xbridge is undergoing a rapid expansion across all areas of the business. The proportion of small businesses that use the online channel to source and manage their finances is growing rapidly. Stuart has been brought on at an important stage to develop existing portal partnerships as well as create new portal opportunities aimed at small businesses.
He takes up the position after spending three and a half years at CharcolOnline and Bradford & Bingley as Senior Business Development Manager. Stuart started in January 2001 and was responsible for identifying new business opportunities as well as managing and developing relationships with 12 portals such as Freeserve (Wanadoo), AOL and Telegraph.co.uk. Stuart was also responsible for the search engine optimisation strategy for all of the Bradford & Bingley Group sites, and three of their largest new portal deals.
Brad Liebmann, founder and Managing Director of Xbridge says: "Xbridge believes strongly in the importance of developing our portal relationships. Stuart has exactly the kind of expertise we need to take Xbridge forward with our portal development plans."