"Our market-changing zero commission trading model is gaining momentum with consumers, so we are adding visionary talent to accelerate new product and service development to manage our company's rapid growth," says Jeroen Veth, CEO of Zecco. "We are delighted to bring these incredible talents to our management team. Consumers have embraced Zecco's zero commission trading and the blogs, forums, newsletters and other financial information freely shared within the Zecco community."

Frank O'Conner, former COO of BrownCo., joined as Director of Brokerage Products at Zecco Trading, to guide the development of innovative new investment products reflecting Zecco.com's core values of simplicity, transparency and community.

Gabriel Dalporto, former Vice President of Marketing at E*Trade, now serves as Chief Marketing and Strategy Officer, responsible for driving customer growth through marketing initiatives and spearheading Zecco's product strategy.

"Gabriel brings his deep knowledge of the customer experience and acquisition marketing," says Veth. "On the brokerage side, Frank's 30 years of invaluable brokerage operations experience is going to help propel our back-office operations into the major leagues. This is the team that is going to change the way America invests."