21 August 2017
visit www.avoka.com

CCF chooses Teradata for customer sales

02 July 2002  |  907 views  |  0 CCF chooses Teradata for customer sales

French financial institution CCF has selected Teradata's data warehouse CRM solution to improve customer sales opportunities across multiple channels.

CCF plans to use the Teradata CRM solution to manage 12 national marketing campaigns and 1000 local marketing campaigns a year in several product areas. Each day, the system will collect and report on sales opportunities for each service delivery channel (branch, call centre, online, mail) and provide sales representatives potential customer names in priority order based on sales opportunities.

The detailed results of the sales efforts will be provided to bank executives to enable them to monitor marketing campaign success.

Jean-Paul Baradel, director of the CCF multichannel distribution department, notes: "Our partnership with Teradata is based on technology, particularly the data quality and functional sophistication of Teradata's solutions."

Comments: (0)

Comment on this story (membership required)

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board: sign up now

Related stories

Point aligns with Teradata for end-to-end CRM

Point aligns with Teradata for end-to-end CRM

24 June 2002  |  2915 views  |  0 comments
SEI acquires CCF stake in French joint venture

SEI acquires CCF stake in French joint venture

15 May 2002  |  3111 views  |  0 comments

Related company news

 

Related company information

NCR

Related blogs

Create a blog about this story (membership required)
download the paper nowvisit www.dorsum.euvisit www.worldpaymentsreport.com

Top topics

Most viewed Most shared
Mobile contactless spending accelerating in UKMobile contactless spending accelerating i...
10579 views comments | 24 tweets | 23 linkedin
Norwegian banks and startups form fintech clusterNorwegian banks and startups form fintech...
8838 views comments | 19 tweets | 23 linkedin
hands typing furiouslyWhy Is Risk Analytics Important?
8830 views 0 | 4 tweets | 1 linkedin
RBS to bring Silicon Valley to EdinburghRBS to bring Silicon Valley to Edinburgh
8502 views comments | 10 tweets | 7 linkedin
Barclays pairs banking data with third party apps for SmartBusiness DashboardBarclays pairs banking data with third par...
8163 views comments | 17 tweets | 16 linkedin

Featured job

Competitive
London, UK (or flexible)

Find your next job