22 August 2017
Find out more

Norwich Union launches online share dealing and fund supermarket

21 December 2001  |  2899 views  |  0 Norwich Union launches online share dealing and fund supermarket

Norwich Union has launched an online share dealing service and a fund supermarket ISA.

The online share dealing service is provided by Pershing Securities and charges subscribers from £12 a trade plus a quarterly fee of £9.95. The fund supermarket ISA offers investors a "pick 'n' mix" approach to funds. There are around 70 funds all of which have a Standard & Poor's A, AA or AAA rating and over the last 5 years have out performed the average in their sectors by 89%, says Norwich Union.

The UK insurer says these two new products are designed for people who want to take a more active role in managing their finances.

Inexperienced investors can 'try before they buy' using 'virtual' portfolios of shares or funds, without having to commit any of their own money. Customers are also able to talk to a contact centre manned by qualified consultants if they need help or guidance.

Commenting on the launch, Rob Davies, brand manager, Norwich Union, says: "Research shows that whilst 8 million people have researched financial products online, less than 4% have actually bought an investment product online. Most will undoubtedly be put off by the complexity and almost elitist qualifying criteria of some share dealing services. However we aim to appeal to everyone - from novice investors to experienced day traders - and are confident that the high performance, competitive pricing and ease of use will prove popular."

Norwich Union's online personal finance service was launched in May 2001 and provides a range of interactive financial planning tools. A fund supermarket ISA and share dealing service are the first in a range of products that will subsequently include a number of banking products, says Davies.

Comments: (0)

Comment on this story (membership required)

Finextra news in your inbox

For Finextra's free daily newsletter, breaking news flashes and weekly jobs board: sign up now

Related stories

Fund supermarkets face uncertain future

Fund supermarkets face uncertain future

12 December 2001  |  2856 views  |  0 comments
AMP integrates fund supermarket with Interactive Investor

AMP integrates fund supermarket with Interactive Investor

16 November 2001  |  3440 views  |  0 comments
Norwich Union opens virtual learning centre for IFAs

Norwich Union opens virtual learning centre for IFAs

08 November 2001  |  2687 views  |  0 comments
Deutsche to launch pan-European fund supermarket

Deutsche to launch pan-European fund supermarket

29 October 2001  |  2921 views  |  0 comments

Related company news

 

Related blogs

Create a blog about this story (membership required)
visit www.niceactimize.comvisit www.dorsum.eudownload the paper now

Top topics

Most viewed Most shared
Mobile contactless spending accelerating in UKMobile contactless spending accelerating i...
12419 views comments | 26 tweets | 23 linkedin
Barclays pairs banking data with third party apps for SmartBusiness DashboardBarclays pairs banking data with third par...
10976 views comments | 22 tweets | 34 linkedin
hands typing furiouslyWhy Is Risk Analytics Important?
10203 views 0 | 6 tweets | 1 linkedin
RBS to bring Silicon Valley to EdinburghRBS to bring Silicon Valley to Edinburgh
10161 views comments | 10 tweets | 8 linkedin
Australia regulates digital currenciesAustralia regulates digital currencies
10062 views comments | 21 tweets | 34 linkedin

Featured job

Competitive base and bonus, plus benefits
London, UK

Find your next job