Cancer Research UK brings contactless donations to shop windows

Cancer Research UK has installed contactless payments technology in shop windows, enabling passersby to tap their cards to make donations.

The option will be available at four of the charity's shops - in Brighton, Guildford, Kensington and Marylebone - for a two week period around World Cancer Day on 4 February.

Anyone who taps their contactless card against the window will automatically donate £2 and prompt an interactive screen to show how the money will be used.

Paul Clarke, director of innovation, Cancer Research UK, says: "The contactless giving through four of our shop windows is a new and exciting way for people to donate to our work and help us bring forward the day when all cancers are cured."

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Comments: (1)

A Finextra member 22 January, 2015, 05:22

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I have not seen this method of donating money through a contactless reader. Interesting way of grabing funds from passerbys. The four major banks in Australia have all embraced contactless technology for all of their credit cards. Two credit cards for the one account, which comprises of a Visa or a Mastercard, as well as one American Express card. This combination is for two cards for the one account. American Express cards have been the last cards to be converted to contactless cards. In chronological order, ANZ were the first bank to convert their co-branded American Express cards to be contactless cards. CBA were the second cab off the rank, followed by the NAB and Westpac banks, who happen to be updating their co-branded Amex cards at the same time. In about a couple of months time or somewhere in the early part of 2015, both the NAB & Westpac banks will have completed their conversion of all of their remaining co-branded American Express contactless cards. This will mean that all Australian Visa, Mastercard and American Express cards will be completely converted to contactless cards in the early part of 2015. Contactless technology in Australia is not without some members of the public expressing concerns about the security of their accounts. Even senior police in Victoria expressed concerns that contacless cards were a security issue. Despite all of these concerns, contacless technology is doing a roaring trade in Australia and this seems to be both unstopable and inevitable.