UK network operator Everything Everywhere has formed a partnership with MasterCard to launch a branded contactless mobile payments service called 'Cash on Tap'.
The Cash on Tap system allows users to make purchases of up to £20 at more than 230,000 UK locations, including Greggs, McDonald's and Boots, that accept NFC payments.
Users download the app from the Google Play store and then pre-load the mobile wallet through a UK debit or credit card. EE is promising to give customers £5 credit when they activate the app and another £5 when they add money for the first time.
The password-protected SIM-based service will initially be available on three Android handsets; the Samsung Galaxy S4, Sony Xperia SP and the Samsung Galaxy S3 LTE, with more to follow.
EE has also hinted that a ticketing service and loyalty-card system based around contactless technology will be added in the future.
Last February, Vodafone and Visa unveiled plans for a similar service involving NFC-enabled phones that utilise Visa payWave technology.