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iTunes jingle for PayPal

14 December 2004  |  5725 views  |  0 iTunes jingle for PayPal

US customers of Apple's online music store iTunes are now able to fund their purchases using PayPal's virtual wallet.

The agreement between the two firms represents a further step in PayPal's attempts to move beyond the online auction business and diversify into new markets. About 70% of PayPal transactions are made at parent auction site eBay.

The iTunes Music Store features more than a million songs from major music companies and 600 independent labels.

Todd Pearson, general manager of PayPal's merchant services, comments: "PayPal's virtual wallet offers iTunes customers the convenience of paying in the way they prefer."

As an added incentive, the first 500,000 customers to open a new iTunes account in the US using PayPal as their form of payment, will receive five free songs.

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