5 Results from 2022
Jordan Glazier CEO at Wildfire Systems
There was a time not too long ago when banks gave out toasters to attract customers, retailers rewarded shoppers with redeemable stamps, and credit card companies gave out, well…new credit cards. Then in 1986 came the national debut of the Discover card, which pioneered cash-back rewards and set in motion a whole industry’s worth of incentive prog...
20 July 2022 /retail Fintech
The banking industry is undergoing an identity crisis. It faces a dwindling number of financial institutions, declines in non-interest income; and competition from challenger banks. Customer retention for financial institutions is more essential than ever, making rewards that sweeten the deal with consumers more popular — and more crucial — than e...
16 March 2022 /retail Fintech
Banks are having a collective epiphany: the traditional role they play in their customers’ lives, which has been historically relegated to the “back-office,” must change. To remain competitive in this digital-first era, financial institutions need to shift their role and deploy offerings that position them as more central and essential to consume...
16 February 2022 /retail Fintech
Banks are experiencing a sea change in the competitive landscape from an increasingly fragmented set of nascent fintech competitors and the platoon of “Buy Now, Pay Later” startups and in addition to traditional competition from other banks and the newer payments competitors such as PayPal. This year alone, almost 3,000 new fintechs have been mint...
07 February 2022 /retail Disruption in Retail Banking
As we head into 2022, it’s time to start looking at the trends that we see taking shape in the banking and financial services sectors. This is what we’re hearing and seeing from our partners in the banking industry and beyond as trends that will continue to take shape over the coming year. 1. Loyalty programs will become table stakes. Loyalty prog...
04 January 2022 /predictions Fintech
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