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Viktoriia Z

Marketing (Content)
Corefy
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The New Payout Standard: Five Shifts Redefining How Money Moves Around the World

Excellent insights on the changing landscape of global payouts. The shift toward real-time, frictionless, and more transparent transactions aligns exactly with what many businesses are demanding today. I've recently come across Corefy’s report on payment maturity, which similarly emphasizes the importance of automation and orchestration in making payouts smarter and more efficient across borders. Clearly, we're seeing a broader move towards embedding speed and visibility into every payment flow.

19 May 2025 11:38 Read comment

A Guide to Strategic High-Risk Merchant Management

Great guide—managing high-risk merchants strategically is indeed becoming critical for PSPs and acquirers. One point that resonates strongly is how proactive monitoring and advanced analytics can significantly reduce risk exposure. I've seen a similar theme discussed in Corefy's payment maturity report, emphasizing that orchestrating multiple payment methods and smart routing can enhance both compliance and profitability. It's clear the future lies in leveraging technology to manage risk rather than simply avoiding these merchants altogether.

19 May 2025 11:26 Read comment

Bulk Transactions Unleashed: Shaping the Future of Payments

Strong summary of why bulk payouts are moving from batch files to API‑driven flows. The open‑banking angle is especially important: once you can trigger thousands of faster payments programmatically, the real differentiator becomes how smartly you route and reconcile them. I’ve seen Corefy experimenting with that orchestration layer—pulling invoice data in, running real‑time checks, then pushing bulk payments out across multiple rails—so the trend you outline feels spot‑on for merchants that need scale without extra back‑office overhead.

17 Apr 2025 12:40 Read comment

How to Build a Customer-First Culture in Fintech

Solid checklist, Ruchi. One lesson I’ve picked up is that “customer‑first” only sticks when data and empathy meet in the same workflow. Some orchestration providers are now piping real‑time voice‑of‑customer metrics straight into product dashboards so engineers can see the human impact of a release within hours—not quarters. Corefy’s recent payment‑maturity report even calls this out as a driver of retention: teams that surface live CX data next to transaction KPIs iterate twice as fast on friction points. Pairing that kind of feedback loop with the cultural steps you outline feels like the fastest route from slogan to habit.

17 Apr 2025 12:39 Read comment

Will Europe's Love for Cash Survive Instant Payments?

Europe’s affinity for cash has historical and cultural depth, especially in regions where privacy, tradition, and habit still play a significant role in daily payments. However, with faster and more user-friendly instant payment solutions—such as SEPA Instant and TIPS—becoming widely available, a gradual shift appears inevitable. While in some Northern European countries digital payments dominate, other parts of the continent have been slower to adopt, favoring cash for reasons of trust, convenience, or simply familiarity.

From a regulatory standpoint, measures like PSD2 have paved the way for open banking and alternative payment channels, enhancing security and ease of use. Still, changing payment behaviors depends not just on policy and infrastructure but also on how effectively service providers can address local nuances—like popular domestic card schemes or mobile apps. Many merchants are now consolidating multiple payment options under one orchestration layer, and Corefy is often cited as a tool that helps unify various rails and methods for smoother reconciliation and checkout flows.

Will instant payments outright replace cash? Not overnight. But as smartphones become nearly universal and more people experience the convenience of real-time transactions, cash’s stronghold will likely weaken. This transformation is steady rather than sudden, hinging on a mix of user preference, regulatory support, and merchants’ ability to offer frictionless, reliable digital alternatives.

03 Mar 2025 12:04 Read comment

Stripe hits $91.5bn valuation as AI investment pays off

Stripe’s latest valuation surge underlines just how important AI-driven innovation has become in the payments world. By investing heavily in machine learning and automation, Stripe is positioning itself to handle increasing transaction volumes while improving fraud detection and customer experience. This move also points to a broader trend: more payment companies are leveraging advanced analytics and data-driven tools to optimize everything from transaction routing to compliance.

I’ve seen firsthand how providers such as Corefy are tapping into similar AI capabilities to unify multiple payment methods under one platform, which can reduce declines and cut operational costs. In a rapidly evolving landscape, the payment orchestration layer plays a key role in helping businesses adapt quickly to shifting consumer behaviors and new technologies. Stripe’s valuation jump, therefore, isn’t just a win for them—it signals a growing appetite for intelligent, streamlined solutions across the entire fintech ecosystem.

As AI continues to reshape the way we move money, I expect we’ll see more partnerships and integrations that bring together various services—like payment gateways, fraud prevention modules, and data analytics—into cohesive, user-friendly platforms. Stripe’s milestone reaffirms that the race to lead on AI in fintech is heating up, with potential benefits for businesses and consumers alike.

03 Mar 2025 12:03 Read comment

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