Community
I've been with an online-only bank for years - the lovely Smile as it happens - so I'm hardly likely to go back to conventional banking. I'm also not sure what counts as a mishap online alluded to in this study reported in Finextra recently.
Or maybe I do - for some reason I've not been able to get into my Northern Rock account online to see how my five pounds is doing in there. But then again perhaps I just expect a little flakiness from the internet, having been using it for 16 years.
So what does count as a mishap? A site timing out? Or finding a problem with your account and seeing how it is dealt with? And isn't that more a reflection on the bank generally rather than the web side of things?
All sounds a bit woolly to me. "Online banks must ensure they deliver a positive online customer experience" - well surely that goes without saying - and it applies to any web site.
Your site needs to be reliable, fast to load, easy to use, accessible and of course be secure. Interesting that UK banks seem to be failing on making their sites accessible with only one out of ten sites tested meeting the basic accessibility needs of their disabled customers.
Worryingly, a lot of the criticisms in the report are pretty basic stuff too.
I'm happy with my online account. I can move money around any time of the day or night. Meanwhile my somewhat run down home town no longer even has a single bank left.
This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author.
Hassan Zebdeh Financial Crime Advisor at Eastnets
08 October
Jelle Van Schaick Head of Marketing at Intergiro
07 October
Kuldeep Shrimali Consulting Partner at Tata Consultancy Services
Nikunj Gundaniya Product manager at Digipay.guru
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