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Payment-linked lending (PLL) is re-shaping the cash flow realities of small businesses by synchronizing credit repayments with actual revenues. The model provides MSMEs the convenience they require to control working capital without being burdened with fixed repayment schedules. In recent years, MSMEs have been in a better financial position, thanks to accelerated digitalization, growth in fintech innovations, and exposure to alternative models of lending. Among them, PLL is a convenient and timely way to service everyday financial needs, with more flexible funding sources than traditional credit systems.
This need for such a model arises from a long-standing gap. Formal credit systems have traditionally underserved small businesses. Borrowing through traditional channels is often a slow, demanding process. Secured loans need collateral; unsecured ones typically cost more in interest. In this context, models like PLL offer a much-needed middle ground, providing MSMEs with responsive, accessible funding without the barriers of traditional lending.
Tech, Trust, and Data: Fintech Role in Lending
India’s PLL model has the potential to drive financial inclusivity and stability, supported by key industry players. Fintech firms, with their advanced technology and the regulatory framework set by the RBI, are collaborating to drive progress in this area. For starters, as fintech continues to expand, India is expected to host around 150 unicorns with a combined valuation of US$500 billion by 2030, with key sectors like payments, lending, and neo-banking poised for this growth. A crucial part of this expansion is the evolution of credit assessment models.
Traditionally, creditworthiness relied on rigid criteria such as credit scores and asset-based evaluations. However, fintech and banks now leverage digital payment data to redefine loan structuring. Through real-time transaction analytics, lenders can break away from traditional ways and take a more dynamic risk assessment approach. This is most crucial for small businesses, where data driven by mobile transactions, e-commerce activity, and other non-traditional sources are opening up new possibilities.
Apart from this, online payment platforms are increasingly becoming central to outlining MSME financial profiles, which allow lenders to provide customized and flexible financing solutions. Moreover, fintech companies increasingly utilize AI-based models for optimizing risk avoidance mechanisms. These models process enormous amounts of data in real time and identify patterns and anomalies, which can be missed by conventional approaches to risk determination. With the use of ML algorithms, lenders can forecast potential defaults, tailor loan propositions, and anticipate credit risks.
Given this, technology-backed regulatory frameworks like the Account Aggregator (AA) and Public Credit Registry (PCR) are making lending more data-driven and accessible by shifting credit assessment methods. The AA framework allows borrowers to securely share financial data from multiple sources—such as bank statements, tax records, and digital transactions—giving lenders a more comprehensive and real-time view of their financial health. This helps those with limited or no credit history access loans based on their cash flow rather than just past borrowing behavior. Meanwhile, the PCR consolidates credit information across financial institutions, reducing information gaps and improving transparency. When lenders have access to a complete financial profile, they can better gauge risk and offer loan terms that truly fit the borrower's needs.
Simultaneously, the RBI’s Regulatory Sandbox initiative, aimed at driving innovation in financial technologies, has enabled fintechs to utilize PPL models to develop more inclusive credit solutions. Recent cohorts within the sandbox, especially those centered on MSME lending, are anticipated to drive innovations that bridge the credit gap for small businesses by leveraging technology and data analytics. This advancement strengthens risk assessment, ensuring more efficient lending solutions to marginalized firms.
Lastly, PLL provides a more flexible and viable financing framework within an uncertain business environment, where daily revenue changes are common. Particularly for MSMEs whose operations and earnings are unpredictable. With an increase in digital transactions, this framework is all the more applicable, allowing companies to borrow in a manner that reflects their revenue streams. In the future, PLL will transform lending so it becomes more responsive, risk-adjusted, and inclusive, leading to financial stability.
This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author.
Stephen Terry UK MD at Arctera
03 June
Frank Moreno CMO at Entersekt
02 June
Serhii Serednii Head of AI / ML at MD Finance
Nikunj Gundaniya Product manager at Digipay.guru
30 May
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