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Bart Van Steenhoven

SVP
Backbase
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Bio

Bart van Steenhoven is a fintech partnerships leader responsible for driving strategic alliances across the Americas. With a consulting foundation built at Capgemini and a deep-rooted understanding of banking from his tenure at ABN AMRO, Bart has developed a sharp lens for navigating the complex dynamics of fintech.

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Bart Van Steenhoven

Securing the Future of Bank Deposits: How Banks Can Compete for a Digital-First Customer

Deposit accounts are a critical source of secure, stable, cost-effective funding for banks and credit unions. But while financial institutions often focus on getting new individuals to sign up through marketing campaigns and offers, many new accounts are abandoned after 90 days because the value of the account is not delivered to the customer. Wh...

02 January 2025

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  • 2025 (1)
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