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Lodestar to bolster Oklahoma Credit Union's data strategy

Lodestar Technologies Inc., a business intelligence leader in the financial services industry, welcomes its newest client to the growing community. Oklahoma's Credit Union (OKCU), based in Oklahoma City, has chosen Lodestar as a trusted partner in their initiative to transform the credit union's data strategy.

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OKCU will implement the robust Lodestar Enterprise Data Store (LDS) and several Workflow Management Tools to provide a single, fully-integrated and accurate source of truth for all data, as well as intelligence and analytical capabilities to support the overall digital transformation and member experience.

Lodestar's analytics tools provide clients a best-of-breed analytics solution built on Oracle's latest business intelligence platform. The solution seamlessly aggregates all strategic data sources for the credit union, allowing for immediate access to data by all levels of staff to manage operational areas such as risk, delinquency, collections, fraud management as well as more strategic areas such as sales management and marketing campaigns.

Aligned with OKCU's objectives, Lodestar will empower all areas of the credit union, with immediate initiatives including:
• Easy-to-access data-driven projections for budget planning projects
• Modeling for a variety of use cases, including risk management, product performance, consumer behavior and more
• On-demand tools to be used for process improvement, leading to improved member and employee experiences

In addition to sophisticated tools, Lodestar offers a guided approach to data strategy, with personalized engagement roadmaps designed to propel clients along their analytics journey. Lodestar's experienced technical team boasts in-depth knowledge of the Fiserv DNA core banking system, along with many other key technology providers in the financial services space.

OKCU also selected Lodestar's workflows to automate identification and resolution of data quality exceptions, mine sales and service opportunities based on business rules and support and streamline task management. The Lodestar workflow modules have the ability to provide insights into process improvement as well as streamlined sales and marketing management by leveraging all data sources. "With our team's in-depth knowledge of the DNA core system, we see this is as a great opportunity to partner with OKCU in order to achieve both the credit union's strategic objectives and also drive enhancement of our services and solutions," said Steve Mott, VP Sales for Lodestar.

Dale Thurman, OKCU's Digital Product Director, is among the team leading the data strategy for the credit union. "We are very excited about our decision to partner with Lodestar as we continue to enhance our products, services, and experiences," said Thurman. "Harnessing the power of our data, as well as streamlining many of our workflows, will allow us to focus on what is most important to us: our members."

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