The company is growing strongly as more restaurants and bars use its devices which generate more tips and save waiting staff time and hassle - all of which are critical in the current service sector labour squeeze. At the same time, their devices also provide a better experience for diners with simple item-by-item bill splitting without the need to resort to using calculators. The company this week closed £300,000 from a roster of eminent angel investors, bringing total seed investment to over £500,000.

The company’s TapYeti and TableYeti devices provide a radically better contactless payment experience across a range of scenarios. TableYeti provide a pay-at-table restaurant payment device that makes paying faster, collects more data, drives higher tips and most importantly, ensures a radically better experience for guests. It is a unique system which enables feedback, seamless bill splitting for groups, and transparent and fair card tipping in conjunction with partners TipJar. TapYeti devices provide one-tap contactless payments for donations and are also sold via TipJar as Tap to Tip™, providing the same function for service industry tips.

Founded by London-based entrepreneur Oliver Pugh, the YETiCO seed funding round was backed by prominent investors with a track record of supporting successful tech start-ups, including “super-angels” Simon Squibb, Skimlinks founder Alicia Navarro, Lego CTO Atul Bhardwaj, and the founders of Masabi, the transit fare-payments-as-a-service company. The seed round will fuel continued innovation in their industry-leading hardware and software, and enable investment in sales and marketing as the company continues to grow rapidly.

“There has never been a better time to be an innovator in hospitality payments - with huge demand for any tools that make life easier for customers and help reward staff. However, the Yeti team feel it's critical that restaurants focus on using technology that enhances the dining experience, not ones that simply replicate the experience of home delivery in a restaurant environment.” said Oliver Pugh, CTO and Founder of YETiCO. “We’ve proven both TableYeti and TapYeti with global brand name customers and are excited to be scaling the company to deliver radically better payments to even more restaurants and bars.”