Led by UK Finance and backed by Her Majesty's Government, the campaign offers straightforward and impartial advice to help protect UK customers from financial fraud and scams.

Take Five encourages customers to take several steps to consider if a certain situation is genuine or feels like a scam, including:
• STOP: Taking a moment to stop and think before parting with your money or information could keep you safe.
• CHALLENGE: Could it be fake? It’s ok to reject, refuse, or ignore any requests. Only criminals will try to rush or panic you.
• PROTECT: Contact your bank or financial institution immediately if you think you’ve fallen for a scam and report it to Action Fraud.
As one of the very few UK companies approved as a cryptoasset firm under the Money Laundering Regulations, Gemini’s Financial Crime program is subject to oversight and enforcement by the Financial Conduct Authority (FCA).

To help identify potentially fraudulent situations, we recommend you visit the Take Five website to familiarise yourself with the most common types of online criminal activity and practical advice to protect yourself, your family, and your friends against online fraud. The site includes useful tips on how to spot a cryptocurrency scam, which can range from online advertisements to incentive marketing techniques via email and social media where consumers are pressured to buy crypto before a deadline.

At Gemini, customer safety is our priority and we are committed to providing education, understanding, and robust internal controls to facilitate a safe and trusted trading environment for our customers.