Experian touts Triple Alert credit monitoring service

Triple Alert is unmatched in the market as no other product offers comprehensive credit monitoring coverage for only 17 cents per day.

Triple Alert provides daily monitoring of all three national credit reporting companies' credit files and sends an alert notification via e-mail or cell phone to consumers when key changes are detected in any of their three credit files. As part of their membership, consumers receive $10,000 in identity theft insurance. They also have toll-free access to fraud resolution professionals should they become victims of fraud or identity theft. Educational resources such as articles on credit and financial calculators are available to members through their personal online credit center.

"We originally launched Triple Alert in December 2004 through select channels and are now offering the product more conveniently through its own unique Web site," said Ty Taylor, president of Experian Consumer Direct. "Consumers are becoming more aware of the importance of monitoring all three of their credit reports and we want to help them become more knowledgeable about their credit while stopping possible identity theft in its tracks by providing the most affordable three-bureau credit monitoring product on the market today."