Source: Lodestar
Lodestar Technologies Inc., a data and technology services leader, announced today that Truliant Federal Credit Union, based in Winston-Salem, N.C., have partnered to transform the credit union’s data strategy.
Truliant chose the Lodestar Enterprise Data Store (LDS) to provide a single, fully integrated and accurate source of truth for all data, as well as intelligence and analytical capabilities to support the overall digital transformation and member experience.
As consumer engagement in financial services changes, Truliant is positioning itself to create an even more exceptional experience for its more than 250,000 member-owners.
“We absolutely see the value of business ready enterprise data in helping us make better informed decisions that ultimately benefit our member-owners,” said Todd Hall, President and CEO of Truliant. “Digital strategy is at the forefront of our initiatives. Lodestar gives us an opportunity to review data from all sources to ensure a reliable, accurate and complete picture.”
The Lodestar solution accurately aggregates all strategic data sources for the credit union allowing for immediate access to data by all levels of staff to manage operational areas such as risk management, delinquency, collections, fraud management to sales management and marketing campaigns.
“We’re excited about the ability to do deeper dives into how moments are unfolding with our member-owners,” said David D’Annunzio, Chief Financial Officer at Truliant. “Lodestar’s data store will play a key role in decision making by providing the tools for more meaningful engagement.”
“Smart analytics, trustworthy data and governance is crucial to becoming a digitally empowered enterprise,” said Sandeep Uthra, Chief Information Officer at Truliant. “The value of harnessing and harmonizing diverse data is one of the biggest keys to leveraging the power of advanced analytics, machine learning, AI and data science-led innovation.”
“Truliant Federal Credit Union is truly committed to enriching member and staff experiences through data,” said Patrick O’Neill, Director, Account Management, Lodestar Technologies. “We are extremely excited to partner with Truliant Federal Credit Union and become a strategic component in their data transformation.”