As Canada’s largest cooperative financial group and one of North America’s strongest financial institutions, Desjardins’ multiyear commitment is a vote of confidence for exagens and the future of behavioral banking.

Powered by exagens, Desjardin’s Assistant AccèsD has already proactively reached out to over 3 million members and engaged in more than 8 million conversations to provide tips, offer advice, and assist in transactions. Examples of where the exagens-powered digital assistant has helped include:

assisting members with their money transfers while reducing abandonment by 69%
guiding more than 40,000 people to the most appropriate account type for their needs
increasing digital engagement with a 98 percent customer-satisfaction rating

“Adding Assistant AccèsD to our online banking environment has resulted in a significant increase in digital engagement and our ability to provide added value to our members,” says Eboni Boicel, Senior Director, Martech, Desjardins Group. “This multi-year commitment is our vote of confidence in exagens, its technology, and its vision to humanize the digital banking environment. We believe exagens will play a key role in building stronger, long-term relationships with our customers.”

Assistant AccèsD is completely autonomous and works 24/7 to engage members according to their specific situations. It can both proactively guide as well as reactively assist -- whichever is most appropriate given the context.

“We’re excited to continue putting our social and data science expertise to work for Desjardins and its ever-increasing digital customer base,” says Michael Stojda, President & CEO of exagens. “As the financial services sector continues its digital transformation, the exagens team and its Behavioral Banking Platform are helping Desjardins provide a differentiated and valued experience. Our approach is high-tech with a very human touch.”