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Santander combines digital investments with face-to-face meetings

Source: Santander

Santander UK today announces the launch of its Model Portfolio Service to complement its expanding Private Bank offering, following significant customer demand for the service.

Combining personal relationship management delivered by the bank’s team of Private Bankers with the frictionless digital capabilities of its online Investment Hub, customers are advised on a suite of 11 actively-managed model portfolios with varying risk ratings and time horizons.

Personalised face-to-face advice is provided to clients from the outset, which considers their individual circumstances, risk appetite and investment time horizons. Clients are also able to review their investments through regular meetings with their Private Banker, who will advise on any necessary adjustments which need to be made to their portfolio, ensuring it remains suitable and takes into account any changes in circumstance.

Charlotte Platts, Head of Wealth, Santander commented: “We are delighted to have expanded our Private Banking proposition with the launch of our Model Portfolio Service, which provides clients with more choice and flexibility when it comes to their investment options.

“Across the Santander Group we are placing increasing importance on this type of service and we look forward to continuing to enhance our offering over the coming years.”

Each of the 11 models combine two dimensions of risk with a choice of investment time horizon - 3-5 years; 5-10 years; or 10 years plus. Rather than assuming clients’ time horizons of at least five years, the flexibility means that the model portfolios can be more tailored to their time horizon and investment goals.

Santander UK worked with Santander Asset Management as the Model Portfolio manager to develop the models.

In addition to regular meetings with their Private Banker, clients can view their balance against their other Santander holdings on their online banking, and the Investment Contact Centre is also able to support clients with investment queries.

The new service is available to the bank’s Private Banking clients with a minimum of £150,000 to invest. It complements the bank’s broader investment offering, as it continues its journey to ensure that investing is accessible for all through their channel of choice. The launch also follows the development of the Investment Hub in 2016 and the introduction of the Digital Investment Adviser in 2018.

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