Moneythor, an award-winning provider of data-driven digital experiences for banks and fintech firms today announced, that it has opened its newest office in Tokyo, Japan.
The Japanese subsidiary has been opened in response to rising needs in the country for digital banking solutions. Financial institutions are moving away from traditional banking channels and are exploring digital alternatives in order to drive customer engagement and increase profitability.
Founded in 2013, Moneythor provides personalised and actionable recommendations, insights and nudges powered by real-time data, machine learning and behavioural science techniques to leading banks and large FinTechs. These enhanced banking services allow customers to improve their financial wellness through financial literacy tips, proactive spend notifications and personalised management of their financial goals.
Moneythor, which is headquartered in Singapore and has offices in Paris and London, will bring a wealth of industry knowledge to the Japanese market thanks to its experience working with leading financial institutions across APAC, Europe, and North America including DBS, Standard Chartered, Orange Bank, ANZ and Manulife.
Olivier Berthier, CEO & Co-Founder, Moneythor said “The Japanese market is going through a major stage of disruption and its renewed focus on digital banking makes it a very exciting market for us. By expanding our global footprint into Japan, we are confident that we can support financial institutions as they move towards digital banking by providing a simple and cost-effective banking channel that will drive online customer engagement.”